Softknack Verticals · Salon & Spa · Pricing

Six bookings a month.

That's the whole case. At an average bill of ₹900, six recovered appointments cover the subscription. Everything after the sixth is yours.

Per outlet, per month · before GST · nothing locked behind a call with sales
Plans

Three plans. Per outlet. No setup maze.

Everything on this page is per outlet, per month, before GST. Pay annually and the price drops.

Starter

One outlet, run properly. No AI.
₹2,499
per outlet, per month
₹1,999 paid annually
  • 10 staff included
  • Appointments, client history, POS
  • Inventory and consumption
  • Memberships and packages
  • Commissions and reports
  • 500 WhatsApp reminders a month
Choose Starter
Most salons

Growth

The plan that answers the phone and fills the gaps.
₹4,999
per outlet, per month
₹4,499 paid annually
  • 25 staff included · everything in Starter
  • AI voice — after hours and overflow
  • Rebooking when a stylist is out
  • Waitlist backfill
  • No-show recovery and win-back
  • 150 call minutes · 1,000 reminders + 200 offers a month
Choose Growth

Scale

High volume, multiple brands, your own scripts.
₹8,999
per outlet, per month
₹7,499 paid annually
  • Unlimited staff · everything in Growth
  • Campaign segmentation and A/B
  • Your own scripts and voice, dedicated numbers
  • API access
  • Priority support with SLA
  • 500 call minutes · 2,500 reminders + 500 offers a month
Choose Scale

Moving from something else

We bring your clients, visit history, service menu and open packages across before you go live. Onboarding is ₹7,500 per outlet — free on annual, or at 25 outlets and above.

Start free →
Groups & franchises

Ten outlets or a thousand, on one screen.

The price comes down as the count goes up, and from ten outlets you get the head-office console — every outlet side by side, campaigns run across the group, minutes pooled and allocated, royalties settled from actual billed revenue.

OutletsOff the plan priceHead-office consoleMinutes
1 – 2Per outlet
3 – 910%Per outlet
10 – 2418%₹9,999Per outlet
25 – 9925%₹19,999Per outlet
100 – 49932%₹34,999Pooled at head office

Console priced per month. The discount applies to the plan; calls and messages stay at the same rate however many outlets you run. Above 500 outlets, let's talk.

OutletsPlan, each (Growth, annual)ConsoleAll-in, each
10₹3,689₹9,999₹4,689
25₹3,374₹19,999₹4,174
100₹3,059₹34,999₹3,409

A single outlet pays ₹4,499. The plan price falls steadily as the count rises; the console is a separate head-office capability on top of it, and from 25 outlets the discount more than covers it.

Honest about the 10–24 band

At 10 outlets the console makes the all-in figure ₹4,689 each — ₹190 more than the ₹4,499 a single salon pays on Growth annual. The ladder doesn't start paying for itself until about 12–13 outlets. We'd rather you see that here than discover it after signing.

The arithmetic

A worked example.

20 appointments a day, six days a week — about 520 a month — at an average bill of ₹900, on the Growth plan.

Example outlet
20 appointments a day, six days a week · about 520/mo
Average bill
₹900 per visit, before retail and add-ons
Plan
Growth at ₹4,999/mo, plus about ₹1,500 of calls and messages
What it recovers in a monthBookingsValue
Reminders that land, and no-shows called back recovering one in four of the 104 you'd otherwise lose26₹23,400
Calls answered after hours and during the rush three a day that currently ring out; a third of them book20₹18,000
Rebooking around one absent stylist seven of eleven clients kept, instead of four7₹6,300
Clients who hadn't been in for three months five in a hundred come back when someone actually asks15₹13,500
Recovered revenue68₹61,200
₹6,499

The plan at ₹4,999, plus about 300 minutes of calling — 150 included, the rest at ₹9 — and message overage. GST extra.

₹54,701

What stays in the business. Six of those 68 bookings covered the cost.

These are worked examples using published industry benchmarks and a ₹900 average bill, not a promise. Put your own appointment volume and ticket size in and the shape of the answer stays the same.

Calls & messages

You top up a balance. When it's empty, it stops.

Calls and messages come out of a prepaid balance, the way a phone recharge does — no bill at the end of the month you didn't see coming.

What you're charged forRateNotes
A minute of a phone call₹9Per minute, inbound or outbound
A WhatsApp conversation coming₹6Per chat, however long it runs
A reminder or confirmation nobody replies to₹0.18Per message
An offer nobody replies to₹1.30Per message

If a client replies to an offer and the assistant has a conversation with them, that's ₹6. If they don't reply, you pay ₹1.30 for the message and nothing else — you're charged for conversations, not for shouting into the void.

Buying minutes in bulkPriceWorks out at
300 minutes₹2,700₹9.00
1,000 minutes₹8,500₹8.50
2,500 minutes₹20,000₹8.00
5,000 minutes₹37,500₹7.50

All prices exclude 18% GST. Included allowances reset each month and don't carry over.

Two weeks from now, you'll know if it works.

Send us a month of your appointment data and we'll show you what it would have recovered.

Start free  Salon overview →